Building good technology is hard, but building good product (and business) is even harder. With so many tools, libraries, frameworks, and options out there, it can seem daunting to figure out how to put it all together in order to grow a company that people love. But there are ways to think about it that can give you new paths to success! In this talk, a technologist and multi-time founder of products that people love will offer a unique perspective on how to think, build, test, and iterate on product ideas. Come with your frustrations, and leave with some new ideas that you can take back to your own company!