Join us for an exploration of how leading retailers are adapting customer engagement, loyalty, and measurement strategies for the digital age.

Our guests [Mike Frankel](https://www.linkedin.com/in/mfrankel04/), VP of Membership at Petco, and [Morgan Sorbaro](https://www.linkedin.com/in/morgan-sorbaro/), Director of UX and Digital Transformation at Mavis Tire, will discuss how to effectively connect with customers across channels, balance personalization, and scale through segmentation, elevate loyalty programs, and digitally transform experiences.