Empowering Marketers with AI: A Hands-On Workshop ( AMA -Triangle NC Chapter )
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Limited Seats.
Workshops will be held weekly, Tuesday morning from 11:30 to 1:30. First Session will begin Tuesday, March 11.
Discover the real-world power of AI in marketing with our hands-on, 7-week program launching in March. Tailored for forward-thinking marketing professionals, this workshop goes beyond theory, teaching you how to confidently lead AI initiatives that deliver measurable results.
Learn to streamline content creation, discover how AI can enhance your SEO strategy, and explore various AI design tools to elevate your creative process and output—harness the power of AI to gain a competitive edge.
Central to the course will be a culminating multi-step workflow centered on:
- Grounding your AI workflow in the point of view of your business
- Developing and scaling market research to support segmentation and persona creation for targeted marketing campaigns.
- Generating marketing assets like emails, blogs, and ad campaigns while leveraging AI to ideate and iterate based on results.
- Tailoring output to suit your unique perspective on brand guardrails, writing style, and more.
While the course will review various AI platforms and explore the pros and cons of each, we will use ChatGPT for our hands-on exercises. A paid subscription is strongly recommended to ensure success in this workshop.
This isn’t just about tools—it’s about transformation. You’ll explore cutting-edge AI platforms for content and design with step-by-step guidance by an expert instructor to implement them effectively.
Dive into practical exercises and learn how to maintain brand authenticity, communicate with transparency, and stay in control as you integrate AI into your marketing strategy.
Leave the buzzwords behind and become a true AI leader. With actionable insights and proven strategies, you’ll be ready to champion AI initiatives in your organization, aligning your team’s goals and skills for seamless adoption. Take charge of the future of marketing—and your career—with this one-of-a-kind program designed to help you thrive in an AI-driven world.
Date
- Mar 11 2025
Time
- 11:30 pm - 11:30 pm
Local Time
- Timezone: America/New_York
- Date: Mar 11 2025
- Time: 11:30 pm - 11:30 pm
Location
Organizer
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AMA - Triangle
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Phone
919.426.2988 Since February 2, 1981, AMA Triangle has been committed to meeting the needs of local marketing professionals in Raleigh, Durham, Chapel Hill, and surrounding areas. As part of a larger organization with 70 chapters nationwide, we’re one of the largest chapters (top 5) with more than 400 local members. We foster a community where we want each and every member to feel they truly belong because AMA Triangle believes that marketing is for everyone.Join our AMA Triangle community to gain access to exclusive, high-quality content to stay ahead of the curve personally and professionally. Not only are we the premier organization for professional marketers, but we’re also an AMAzing place to network and make new friends! From our CONNECT & INSPIRE mentorship program to our regular networking and educational events, there are so many ways to get involved.AMA Triangle is a 100% volunteer-run nonprofit organization, which means our community would not exist without the love and dedication of our volunteer members. As any of them will tell you, becoming a volunteer is one of the easiest ways to get the most out of your AMA membership.In 2020, AMA Triangle developed The Whole Marketer Promise, which is our commitment to recognizing not only the marketer, but the person behind the marketing. We’re a community of people first and foremost, and we strive to be the community our members both need and deserve.
