Articles

Selected articles published by Flywheel Advisors for our clients and partners to assist with building their businesses and highlight possible exigent circumstances that, if aware of, would allow for advanced preparation to mitigate adverse outcomes or provide strategic advantages.


ENTREPRENEURSHIP & MANAGEMENT – SEPTEMBER 24, 2022

Transparency and Collaboration: Fuel For Increased Business Performance

A key component of execution is the concept of accountability, which cannot exist without team members’ willingness to be transparent and engage in collaborative efforts, which is especially important now that remote work is becoming the norm.

Importance of Strategic Planning for Technology Ventures

CULTURE & EXECUTION – SEPTEMBER 12, 2022

The Importance of Strategic Planning for Technology Ventures

Strategic planning by technology ventures is an exercise that, for many executives, is either considered a nuisance or, worse, dreaded by technology leaders. However, a regular, thoughtful process can help create a forward-looking company strategy and an operating framework to help transform your organization into a high-performing team with an eye on execution.

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

Integrated B2B Sales & Marketing Organizations Are the Future of Success

With the continued growth of the internet as a research tool and evolving generational communication preferences, B2B companies have even less control of their marketing message. These changes require new methods and greater precision by the B2B marketer and sales organization.

For B2B companies to execute and win in the marketplace, integration between Sales & Marketing into one umbrella organization is required to foster efficient data sharing, execution, and aligned incentives. This merger will create more nimble, effective, winning teams better able to succeed in this competitive and fragmented B2B marketplace.

ECRI Business Cycle Chart

MACROECONOMICS & IMPACTS – AUGUST 21, 2022

Get to Know the Economic Cycle Research Institute (ECRI)

ECRI publishes proprietary indices that provide managers a unique forward view into economic conditions that can be mapped against your KPIs and help you prepare for industry downturns or, after a bottom, invest for growth…

Poor Sales Leader

CULTURE & EXECUTION – AUGUST 9, 2022

Executive Leadership Style & Its Impact on Sales Team Performance

Like a top athlete, a great salesperson requires a positive frame of mind, assurances that the rest of the organization will support them with the best product, customer support, and willingness to help deals cross the line. Leaders and managers who don’t understand sales organizations’ processes and motivations often contribute to poor organizational dynamics and resulting in business risk.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

Six Steps to Surviving A Startup Bubble

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs. Regardless, many start-ups may have not yet felt any pain or yet gone to seek additional capital in what may be difficult times. Here are my six (updated) steps to surviving a startup tech bubble…

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

Integrated B2B Sales & Marketing Organizations Are the Future of Success

With the continued growth of the internet as a research tool and evolving generational communication preferences, B2B companies have even less control of their marketing message. These changes require new methods and greater precision by the B2B marketer and sales organization.

For B2B companies to execute and win in the marketplace, integration between Sales & Marketing into one umbrella organization is required to foster efficient data sharing, execution, and aligned incentives. This merger will create more nimble, effective, winning teams better able to succeed in this competitive and fragmented B2B marketplace.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

Integrated B2B Sales & Marketing Organizations Are the Future of Success

With the continued growth of the internet as a research tool and evolving generational communication preferences, B2B companies have even less control of their marketing message. These changes require new methods and greater precision by the B2B marketer and sales organization.

For B2B companies to execute and win in the marketplace, integration between Sales & Marketing into one umbrella organization is required to foster efficient data sharing, execution, and aligned incentives. This merger will create more nimble, effective, winning teams better able to succeed in this competitive and fragmented B2B marketplace.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

TEMPLATE – TITLE

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

TEMPLATE – TITLE

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

TEMPLATE – TITLE

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

TEMPLATE – TITLE

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs.

startup tech bubble

ENTREPRENEURSHIP & MANAGEMENT – MAY 8, 2022

TEMPLATE – TITLE

The Federal Reserve has announced its intentions to reduce its balance sheet and raise rates, and the NASDAQ 100 index is down around 20% from its all-time highs.

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