Storytelling is at the heart of every successful startup, whether you’re pitching investors, recruiting your first team, or introducing your company to the world. But most founders struggle to clearly explain what they do, and why it matters.

On March 9, Duke professor Amy Wyron Robinson will co-lead a workshop on Startup Storytelling alongside fellow storytelling pros Dr. Sarah Glova and Rain Bennet. Whether you’re pitching investors, recruiting your first team, or introducing your company to the world — this Raleigh-Durham Startup Week workshop will help you communicate your vision with clarity and impact.